The Scottish Premier League (SPL) has announced a new partnership with the US-based sports technology company, SportsPak, which will provide the platform for the league's upcoming season.
The partnership is expected to see a significant increase in prize money for the league, with the total prize money set to reach $6 million. This increase comes after the SPL announced last year that it would be expanding its global footprint and partnering with other international sports leagues.
SportsPak, based in Las Vegas, Nevada, has been working with the SPL since 2015, providing the league with a range of technology solutions, including data analytics tools, virtual reality simulations, and remote player monitoring systems. The partnership with SportsPak is seen as a way for the SPL to leverage the company's expertise in sports technology and data analytics to improve the quality of the league's games and enhance viewer engagement.
The new partnership will also allow the SPL to expand its reach beyond Europe, as well as introduce new technologies and features to the league. The goal is to create a more competitive and engaging game for fans and viewers alike, while also ensuring that the SPL remains relevant and successful in a rapidly changing landscape of sports technology and digital media.
Overall, the partnership between the SPL and SportsPak is a positive development for the league, as it shows that there is a growing appetite for high-quality sports content and technology in the UK. With the addition of this new partner, the SPL can continue to deliver exciting and innovative content to its fans, while also enhancing the competitiveness of the league.